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METHOD
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R2M2e
Research
Research the overall interactive marketing needs of the client given the industry, environment, capabilities and competitors.
Recommend
Make recommendations to the client regarding interactive marketing possibilities. Including possible strategies and goals for successful interactive marketing presence.
Manage
Manage interactive marketing presence, processes and partners to help resolve issues as they arise.
Measure
Measure the effectiveness of the interactive strategy and give feedback to the client as to the level of success of the various processes.
evolve
This is the CORE to being relevant and competitive.
